Discuss both these views and give you own opinions.

Advertisement is ubiquitous since our lives are packed with different pop-up ads and advertising videos. While some people contend that advertisement is beneficial to companies, others claim that it does not create any marginal values. This essay will discuss both viewpoints and argue in favor of the former.

On the one hand, ads represent powerful and useful marketing strategies, contributing to exposures and revenue. It is undeniable that successful products are usually promoted through advertisement or celebrity endorsements. For instance, Uber Eats has enlisted a renowned online influencer as their brand ambassador to enhance its presence online and drive new traffic and sales. Moreover, some companies leverage Meta and Google Ads to display relevant banner ads on our browsers to increase more popularity. This can have positive impacts on purchases since potential consumers may be attracted by its appealing ads.

On the other hand, more exposures do not necessarily lead to more purchasing behavior and sometimes it could have an adverse impact. More specifically, when a Facebook user unintentionally click an advertisement, the recommendation system generates more related ads to pop up repeatedly, which can sometimes be annoying and obnoxious. This not only leaves a negative lasting impression on consumers but it usually makes users to ignore advertisements.

From my perspective, embracing ads has brought plenty of benefits to its revenue. The adverting providers, such as Facebook and Google, need to improve their recommendation systems and algorithms to meet the market demands.

In conclusion, although our daily lives are full of various ads and sometimes annoying. It is possible that advertisement can genuinely benefit companies and significantly boost product sales. I firmly believe that the pros outweigh its cons.